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One of the notable accomplishments of this book is its combining specific economic analysis with a grasp of the entrepreneurial force in business prosperity.  For though it discusses "what to do" more than Drucker's previous works, the book stresses the qualitative aspect of enterprise:  every successful business requires a goal and spirit all its own. 

240 pages

Publication Details

  • Published: 1986
  • Publisher: Perennial Library
  • ISBN-10: 0060913398
  • Dewey Decimal: 658.403
  • ECHO Library: 658.403 DRU